The complete analytics package for understanding how readers are consuming your content.
It's important to know how many readers your publication attracts; a higher number could indicate more interest towards a specific topic, and vice versa.
Traffic is pointless if readers aren't actively engaging with the content. How long are they staying with your publication per visit? How many pages are viewed on average? A higher engagement level can garner more ad revenue and qualified readers for a publication.
A publication typically consists of many articles, so understanding which ones resonate best with your audience is especially important. One way to do so is by tracking the pages which receive the most pageviews.