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for finding unconventional solutions by implementing Dubai Plan 2021 to achieve sustainability. Methodology The aim of this study is to propose a sustainability package that can be adopted to mitigate the impact CO2 emissions, and the paper is divided into four main categories, listing the objectives: 1. Presenting one of the selected elements of Dubai Plan 2021 (the Society) by highlighting a group of strategic development goals for Dubai; each strategy is discussed by defining Dubai Plan vision for the society. 2. Highlighting the challenges supported with statistics and tables. 3. Reviewing of literature which will highlight lessons learnt from previous practices in the same field and will also help to pave the way for Dubai sustainable future, in order to think globally and act locally to achieve the latest environmental practices in the social sector. 4. Determining the right solutions for the government to interact and support the regulations with new sustainable guidelines; by referring to the literature reviews that present the same challenges. Figure 4 shows a conceptual framework of the main two elements of Dubai Plan 2021. Figure 4: Conceptual framework Glimpse of Dubai Plan 2021 In 2014, the UAE Vice President and Prime Minister, and Dubai Ruler H.H Sheikh Mohammed Bin Rashid Al Maktoum launched Dubai Plan 2021 as a new innovative strategy for the next seven years. This consisted of six main elements that create the image of Dubai in 2021 and can achieve the main goal of Dubai Plan 2021, which is achieving people’s happiness (Gulf Business 2014). This strategy is dedicated to everyone living or visiting Dubai (Emiratis, residents, tourists, organization, investors and government). A detailed journey was created since 2013 to design the framework of Dubai Plan 2021 that can cope with the changes efficiently in many categories. Figure 5 shows the framework in details since 2013, the project launch. 36 ZEMCH 2015 | International Conference | Bari - Lecce, Italy