Yusef Ramelize Portfolio | Page 23

RETAIL | CATEGORY THREE 2015 ASIA PACIFIC SHOPPING CENTER AWARDS 2015 Asia Pacific Shopping Center Awards NEW RETAIL CONCEPTS CHAOYANG JOY CITY-JOY YARD BEIJING, CHINA With an overall reconstruction of their 5th and 6th floor level parking lots, Chaoyang Joy City-Joy Yard’s ‘lifestyle space’ harmoniously combines elements of business, art, culture, ecology, and nature. LIANG SHI JU TIANJIN, CHINA Tianjin Joy City’s ‘Liang Shi Ju’ innovatively attracts online users to log onto the app to accumulate points with purchases, whilst directing them to the centre to redeem their gifts and attend retailer events. 23