Yusef Ramelize Portfolio | Page 49

RETAIL RETAIL STORE DESIGN RETAIL STORE DESIGN SILVER SILVER Stores less than 1,001 sq. ft. in area Stores less than 1,001 sq. ft. in area Duty Free Wine Store Mississauga, Ontario Jo Malone Mississauga, Ontario The Nuance Group and Andrew Peller partnered on the development of an all Canadian wine store in Toronto Pearson International Airport, Terminal 1. From the initial discussions, it was determined that this wine store would be a showplace for Icewine – Canada’s gift to the wine world. The store design was inspired by Canada’s winter landscape. The introduction of Jo Malone to Toronto Pearson International Airport was a first for the Canadian Travel Retail market. Located in the domestic wing of Terminal One, this store services passengers travelling within Canada. Accentuating the British Heritage of the Jo Malone brand, the store was designed to create a luxurious shopping experience that strengthens the overall brand identity and attracts a new customer base. 49