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The metrics of digital are going to spread into merchandising … Brands are going to adopt consumer timelines .
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- Karen Moon
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Karen Moon is the CEO & Co-Founder of Trendalytics ; a style-centric visual platform that reveals social and search insights .
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Jacobson and Fosbery both told us that NMRKT ’ s current focus is on scaling , which sounds pretty standard , except we ’ re fans of how they intend to do it . We ’ ve repeatedly seen companies bulldoze their way through their growth phase but still leave customers responding halfheartedly . NMRKT has chosen to listen to its customers , addressing specific needs that they come across and scaling the best of what people are asking for . Another way of thinking about it would be to say that unlike most companies offering a large “ supply ” and generating demand for the product available , the future of the company will be tailored to those coming to and connecting with NMRKT . Demand first , if you will .