The SCORE 2016 Issue 4 | Page 40

Social Media Offers FBS Members More

By Anna Streetman
38
2016 Issue 4 | THE SCORE

Franchise Business Services has gone social ! We are excited to announce that FBS has been set up with social media handles . You can now find FBS on Facebook , Twitter , Instagram and LinkedIn .

Social media is arguably one of the most important inventions of the 21st century . According to research from Smart Insights , Facebook alone has 1.5 billion active users as of April 2016 . The same research shows that there are 2.3 billion active social media users in the world . That ’ s out of a current global population of 7.3 billion people . Furthermore , growth in the number of active social media users has increased by 10 percent since June 2015 , with an increase of 219 million users .
In an ever-changing world , social media is a great way to stay informed and keep up .
With the creation of these handles , we aim to utilize social media ’ s power and influence to create a more open and meaningful experience for FBS members . These handles provide a platform for members to communicate with each other , share best practices and spread the vision of the Buffalo Wild Wings ® brand . Our social media pages are just one of the many services we are extending to you as FBS members .
Facebook Our Facebook page is a little bit of everything . From member news stories to legislative updates , it ’ s the best way to stay informed about all things Buffalo Wild Wings and FBS . Facebook also provides a forum for you to network with other Buffalo Wild Wings franchisees – FBS ’ Facebook allows you to post stories , videos or pictures involving your franchise to FBS ’ wall . You can also view and comment on content other FBS members have posted .
To find Franchise Business Services ’ Facebook page , visit www . facebook . com / Franchise-Business-Services-148933636311 .
Twitter FBS ’ Twitter handle , located at www . twitter . com / fbsfranchisee , is the best of Franchise Business Services – in 140 characters or less . Our handle posts “ tweets ” weekly . Tweets are everything from pictures to articles to tweets our members themselves have posted .
To tweet at FBS , sign up for a Twitter account and post your content , along with @ fbsfranchisee . This will tweet your story directly at FBS . Follow FBS on Twitter to see all our weekly posts .
Instagram Our Instagram is where Franchise Business Services comes to life in visual form . Composed entirely of photographs with brief descriptions , our Instagram highlights our Buffalo Wild Wings franchisees and FBS members doing extraordinary things . To view FBS ’ Instagram , visit www . instagram . com / fbsfranchisee . If you have a picture you would like to be showcased on FBS ’ Instagram page , please email the photo with a brief description to communications @ myfbsonline . org .
LinkedIn Our LinkedIn page is the business side of FBS and provides best practices , legislative updates , news stories and more . FBS ’ LinkedIn is a great way to connect professionally with other FBS members .
To find FBS ’ LinkedIn page , visit www . linkedin . com / company / franchise-business-services .
As franchisees , staying connected is important . The benefits of social media are hard to ignore , and social media has become a part of daily life . We highly encourage you , as FBS members , to visit these handles and contribute to the conversation . S
ANNA STREETMAN is the FBS e-communications coordinator . You can reach Streetman at 678-797-5160 or annas @ myfbsonline . org .