MEMBER NEWS
Lancaster Wings and Red Cross
Raise Funds for Flood Victims
A
slow-moving storm that rolled across much of Texas and
Oklahoma in late May caused record-breaking floods that
were partnered with tornadic activity. This intense three-day
period left many areas and citizens in need. Following the Texas
and Oklahoma flooding, Ohio-based Lancaster Wings Inc.’s
local Red Cross chapter asked if their Buffalo Wild Wings®
restaurants would help raise funds for those in need due to the
storms. The two entities started a business relationship four
years ago with a blood drive. Every year since the inception of
their partnership, three Lancaster Wings locations partner with
the Red Cross to provide $5 gift cards for blood drive participants
during January, which is National Blood Donor Month.
So, when the Red Cross approached the company’s
management about the fundraiser for something that was so
earnestly needed; they not only agreed, but even changed their
normal fundraising formula to ensure greater success.
Lancaster Wings typically hosts Eat Wings, Raise Funds
events on Mondays or Wednesdays for two to three hours at a
time, however, for this particular fundraiser, the date was set
for a top-earning day from open to close to guarantee more
revenue. As an additional way to increase attendance, Lancaster
Wings sent out a press release to all media outlets and put fliers
in takeout bags the week before the fundraiser.
Then, on Friday, June 12, all
of the company’s Ohio locations
banded together to raise funds in
this time of need. Through the
stores’ combined efforts, they
raised more than $4,300 for the
Red Cross and Lancaster Wings
actually donated an additional
$200 to round the total up to
$4,500.
“We are truly excited to
contribute to the Red Cross’
disaster relief initiative,” said
Larry Tipton, president of
Lancaster Wings