MEMBER NEWS
Fans celebrated the 2015 Women’s World Cup at a watch party hosted by the MSU
women’s soccer team.
in chanting “Go U.S.!” and handing
out team stickers. All 19 players and
three coaches attended, plus several
MSU athletic department marketing
and media relations staff members. The
restaurant reached full capacity more
than 30 minutes before the game, due
in part to the MSU athletic department
social media blasts and word-of-mouth
from restaurant team members to
customers.
During the pregame and halftime,
the BWW staff played Women’s World
Cup trivia with guests, giving away
prizes to those who answered questions correctly. At one point during the
halftime break, the team and patrons
gathered for a photo in what they
dubbed “the world’s largest selfie.”
The team handed out American
flags, MSU rally towels, window decals
and T-shirts throughout the game.“It
really heightened the experience of
the guests. They were building their
fan base while bringing people into
the restaurant,” said ɥ