The SCORE 2015 Issue 2 | Page 6

MEMBER NEWS High 5 Hospitality Plunges Down and Whoops It Up! H 2015 Issue 2 | THE SCORE 4 igh 5 Hospitality’s Buffalo Wild Wings® stores participate in multiple fundraisers throughout the year. Two recent events were the Whoop It Up! Fundraiser and the Polar Bear Plunge. BWW hosted the third annual Whoop It Up! Fundraiser for the Cancer Support Community March 18. The organization’s mission is to ensure that all people impacted by cancer are empowered by knowledge, strengthened by action and sustained by community. The Buffalo Wild Wings® of Rehoboth Beach, Delaware, donates a buffet of delicious food and restaurant space for this ticketed event each year. BWW first became involved with the fundraiser through a contact of High 5 Hospitality’s marketing manager, Alison MacKenzie. The two sat down and discussed a couple ideas for how BWW could partner with the Cancer Support Community. This meeting ended up bringing about the creation of Whoop It Up! This year’s fundraiser included activities such as a silent auction, games and fellowship. Among the items up for auction were a surf board, gift packages from local businesses and a bicycle. More than 75 people attended the 2015 event and raised more than $2,500 for the Cancer Support Community. Since its inception in 2012, Whoop It Up! has raised more than $11,600 to support its community-based initiatives and over 300 people have attended the event throughout the past three years. “Whoop It Up! is such a wonderful event,” says Morgan Fabber, special event coordinator for the Cancer Support Community in Sussex County. “It brings people together for great food, fellowship and a lot of fun. We consider Whoop It Up! not only a fundraiser to support our free programs and resources for people who are coping with cancer; it’s also a friend-raiser. The event helps us create awareness for the importance of emotional support during cancer. We appreciate the kindness and generosity of Buffalo Wild Wings® in being such a strong community partner!” A month before the Whoop It Up! event, staff from High 5 Hospitality’s Rehoboth Beach, Delaware, location participated in a completely different type of fundraiser. Staff members from the restaurant took part in the Lewes Polar Bear Plunge, the Special Olympics of Delaware’s most significant fundraiser. The annu