The Gentleman Magazine Issue 2 | April/May 2017 | Page 54

MCLAREN JOIN CHESTERTONS POLO IN THE PARK AS OFFICIAL AUTOMOTIVE PARTNER Chestertons Polo in the Park are proud to announce a new partnership with the luxury performance automotive brand, McLaren Automotive, for the 2017 edition taking place in London from 9 -11 June. Taking the title of ‘Official Automotive Partner’, the new collaboration marks a positive movement, not just for Chestertons Polo in the Park, but also Polo in the UK, supporting both the growth and ambition of the equestrian sport. Event Director, Rory Heron, commented, “We are delighted to have McLaren Automotive on board. Our event has grown immensely over the past eight years and we are continuing to reach new audiences year-on-year. McLaren are the perfect automotive partner for Chestertons Polo in the Park as they pride themselves on innovation and evolving, values which we very much share. We are really excited about working with them in the build up to the event and having them join us there in June.” Jon Pollock, Managing Director Europe, McLaren Automotive said, “We are thrilled to support Chestertons Polo in the Park. The audience is a good match for us and the event provides the perfect back drop for us to showcase our latest McLaren line- up. Its central location is close to our London show room in Knightsbridge and we are looking forward to the opportunities it presents.” McLaren Automotive joins a long list of prestigious sponsors including title sponsor, Chestertons, and event sponsors Champagne Lanson, Mandarin Oriental Hyde Park, London, Fever Tree and La Martina. 54 | The Gentleman Magazine Chestertons Polo in the Park introduced ‘City Polo’ rules to make the sport more accessible to the public. The rules have been simplified so that spectators will be able to follow the polo without needing any prior knowledge of the game and thus reaching new audiences with an ambition to grow the sport world-wide. The announcement of McLaren’s support confirms the success of the strategy and will allow them to showcase the sport to McLarens global consumers. Chestertons Polo in the Park not only offers top-class Polo, following the success of 2016, the Grazing Paddock, polo’s greatest pop-up food festival, will return bigger and tastier in 2017 with many of London’s most sensational restaurants in attendance to ensure the fans of Chestertons Polo in the Park 2017 are treated like polo roy alty. Saturday 10 June, Ladies Day, has fast become one of the most desired tickets in the London social calendar as Hurlingham Park overflows with champagne and summer’s most stylish outfits. Finals Day on Sunday 11 June will see the crowning of the winner of Chestertons Polo in the Park 2017. The last day of action is perfect for all ages with fun and interactive activities for children taking place for the whole morning before the hotly contested polo gets underway. Tickets for Chestertons Polo in the Park start from just £15 and can be purchased from www.ticketmaster.co.uk. For more information please visit: www.polointheparklondon.com.