The Career Book - current version | Page 80

the career book 1.31  1ACTIVITY of 2 1.31 1 /2 Page 9 What is an elevator pitch? An elevator pitch is the introduction you would use if you met someone in a lift. You would only have a very short period of time, so this would only be an interesting starter to a longer conversation. The elevator pitch can of course, be given without a lift! These days’ people are very ‘time poor’ and we expect to have our attention grabbed very quickly. It is your key to building a good relationship and opportunity to have a longer conversation. This benefits your next work experience opportunity or career move. Read the infographic “Master Your Elevator Pitch”. Take note of their tips. Here are some more… 1. Always be ready 2. Ease into it 3. Focus on the future 4. Keep it short 5. Be approachable 6. Ask questions 7. Exchange contact information Have an elevator pitch prepared and ready for use! Hi, I’m…. a friend of…… I know him from playing club sport on Saturdays. He says you employ several apprentices in your business and you’re really good to work for. I’m wanting to study Engineering when I finish school. I’m trying to organise some work experience to try this out. Aim for a 45-60 second pitch. Practice in front of the mirror. Take a ‘selfie’ video! Evaluate your effort. Make eye contact and keep your arms open, not defensively crossed. Keep a good distance from the person, so as not to encroach on their personal space. Turn the conversation back to the other person. You should know enough about them so you can keep in contact This conversation is only an introduction, it’s only a start. You want to connect and be able to contact them in the future. NOW WRITE YOUR ELEVATOR PITCH Think of when you could use this. Are you looking for a job? An apprenticeship? Or a work experience placement? Step 1: Make some connection with this person ________________________________________________________________ ________________________________________________________________ ________________________________________________________________ ________________________________________________________________ 78