Letter from the Publisher
It’s so hard to believe its May, so many exciting things
are happening for us here at the magazine and for our
colleagues as well. I hope that nothing but great
things happen to all of our readers, professionally and
personally. A few announcements we’d like to share,
our talk radio show is on hiatus until the Summer is
over, we are focusing our attention directly on the
magazine and events that we are hosting in a city near
you!
This issue I am so proud and excited to feature one of
our Columnists, David Giannetto. Dave’s column has
been getting great reviews and his message (centered
around his book, Big Social Mobile) is quickly
becoming a must read for Entrepreneurs interested in
taking their marketing to the next level. Thank you
Dave, for all you do for the magazine and for
Entrepreneurs everywhere!
In this Issue…..
3
Don’t get Catfished by Bogus Product
Reviews
4
Google+ Report Card
Big Social Mobile - Feature Interview with
6 David Giannetto
9
10
Media Spotlight - Revenue Chat
5 Tips for starting a Google Adwords
Campaign
Case Study: How one product could
12 market to Green and Non green Audiences
15
Networking Made Easy
17
Hitting snooze on that summer vacation
button
19
What is really happening in Influencer
Marketing
21
Top 6 mistakes Job seekers make while
Networking
•Debbie Qaqish •Cynthia De Lorenzi
23
Rise of the Marketing Operations Function
•David Giannetto •Rob Basso
26
Twitter Lead Generation
Wishing you continued success,
Publisher, Strictly Marketing Magazine a division
of Kerry’s Network, Inc.
Credits
Columnists:
Contributing Writers:
•Michael Fauscette •Alex Perez •Bernard Perrine
•Greg Chambers
•Todd Cameron
Strictly Marketing Magazine
[email protected]
•Shel Horowitz
2
•Tonya Osmond
Strictly Marketing Magazine May/June 2016
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