SEAT LONDON 2017 AGENDA DAY TWO
WEDNESDAY, APRIL 26, 2017
8:00 am - 8:45 am
Registration, Breakfast, Coffee & Networking
8:45 am -9:15 am Good Morning & Day 2 Opening Remarks
• Kim Lillie - Innovation & Enterprise Officer at Leicester-Shire & Rutland Sport
• Geoff Wilson, Sports Strategist; FIFA Consultant; UEFA A Licence; Tourism NI Board Member
9:15 am -10:00 am RoundTable Discussion
"Innovation is Core Business"
• Jon Ford, Head of Digital Content at Tottenham Hotspur FC
• John Winborn, Chief Information Officer at Dallas Cowboys
• Stephen Bourke, Sports Strategist at Aspire Academy
• Russell Scibetti, Vice President at KORE Software and Sports Business Blogger
10:15 am - 11:00 am Breakout Sessions:Case Studies, Panels & Workshops
Case Study: "Hitting the CRM Reset Button"
Case Study Presenter:
Jeremy Short, Vice President of Business Intelligence at Kroenke Sports & Entertainment
Ballsy Digital Fan Engagement Case Studies From Around the Globe
"5 Fan Engaging Teams & Lessons Learned Along the Way"
• Jon Burkhardt, Chief Creative Officer at TBC Global
Wi-Fi & ROI Case Study:
"Next Generation Ultra High Definition Wi-Fi For Sports and Entertainment"
Case Study Presenters: NFL CTO, TBA and Panasonic Executive, TBA
11:15 am - 12:00 pm Breakout Sessions, Case Studies, Panels & Workshops
Revenue & ROI Case Study: "AEG Europe - The 2017 Digital Roll-out"
Case Study Presenter: David Jones, Senior Vice President of IT at Anschutz Entertainment Group
Best Practices:
"CyberSecurity and the protection of Athlete and Customer Data"
• Roger Baugh, Founder & Director at Set the Pace Sports
• IOC Director of Technology
• Industry Lawyer TBA
• Rightsholders TBA