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Retail News service , in addition to being in first place in the retail segment .

Retail News service , in addition to being in first place in the retail segment .

The annual Consumer Friendliness Index , currently in its fourth year , aims to promote customer satisfaction . The Index has six major criteria : product quality , price , value for money , satisfaction with after-sales service , clarity of service / warranty policies , and overall customer satisfaction . Alshaya operates 70 of the world ’ s best-known brands – including Starbucks , H & M , Mothercare , Debenhams , American Eagle Outfitters , P . F . Chang ’ s , The Cheesecake Factory , Victoria ’ s Secret , Boots and Pottery Barn .
His Excellency Sami Al Qamzi , Director General of DED , commented : “ We are proud to see the Consumer Friendliness Index initiative completing four successful years with a 13 percent increase in number of participants – from 52 to 60 in 2015 . The initiative aims to strengthen the relationship between the merchant and the consumer by encouraging traders to offer best-in
class customer service and constantly improve their professional standards as well as the customer experience provided to the community at large in Dubai , which reflects on the quality of retailing in the UAE and the Middle East .”
Mona Dabbah , Director of Group Customer Services at Alshaya , said the award reflected Alshaya ’ s dedication to creating the best shopping and dining experiences for its customers .
“ We think of the customer in everything we do . We reach out to them , listen to them , and respond to them with the best possible service . Our aim is to create moments of delight for our customers whenever they are shopping or dining at our stores , cafés , and restaurants ,” said Ms Dabbah .
Alshaya ’ s commitment to customer service is supported by its accreditation to ISO standards , with two certificates issued in the past 12 months for Alshaya ’ s compliance with international customer service standards and processes .
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