13
Generation Green
Being green is for Ng, a holistic effort.
He makes it a point to walk to his various food stalls that are all in the eastern Tampines vicinity, and when he has to travel to the farm in Kranji he opts for the bus.
In 2010, Ng also decided to set up a management business with a simple, yet lofty aim – to “integrate the farming production and the F&B service into a sustainable green business. “Our long term goal is to build an integrated farm that grows or produces food naturally.”
Generation Green, as the business is called, now supplies vegetables from his farm to organic food stalls and stores.
In the community, the green-preneur has taken on a neglected greenhouse at an elder-care centre.
“This is meant for the elderly to play an active role in the society, keep them healthy.
“So I said to them that I wanted to take over. ‘I’ll manage for you, I’ll produce veggies’.”
It has become a win-win situation.
The effort produces additional supplies of greens for the food business, while the elderly get a healthy past-time, plus a discount, if they drop by for a bowl of soup.
While Generation Green is a business venture for Ng, it also translates into his outlook, where the hope is to grow sustainable farming by contributing to the community and reaching out to more people.