REPs Magazine Spring 2016 | Page 14

SELF EMPLOYMENT
WORKOUT

So , you want to work for yourself ?

�ean �reely , C�� of �et �rofit ��plosion , highlights four key elements you need to break out on your own in ����

Maybe you ’ re new to the fitness industry and aren ’ t sure how to grow and follow your passion� �r you love wor�ing with clients , but are struggling to fill your schedule and charge premium rates for your services� �ou want to grow your client base so that you can ma�e a comfortable living as a full�time fitness professional�

�ell , your timing couldn ’ t be better� �ith more professionals brea�ing out on their own to wor� for themselves than ever before , this could be your year to grow your business to the ne�t level�
�ere are the four �eys to your fitness business success in ���� �and beyond��

1 Mindset

�ne of the most important shifts that must be made first , is the way you thin� about the wor� you do� �ou must shift from thin�ing , ‘ � am personal trainer ’ to ‘ � am business owner who loves personal training ’ � �ou begin to evaluate where you invest your time , what you focus on that will drive growth , and hold yourself accountable for all the other aspects of business ownership that go well beyond simply providing a great service�

2 Vision

�hen you are unclear of your destination it ’ s nearly impossible to ever get there� �et clear on what success loo�s li�e for your business� �s it �� clients doing semi�private or private training services ? �aybe it ’ s �� clients in a boot camp or group training program ? �ither way , �now what success loo�s li�e so you can visualise and plan for it�

3 Sales

�elling is where the rubber meets the road� �f you ’ re at all li�e most professionals in the fitness industry , you ’ ve probably developed a negative attitude towards sales� �oo often young personal trainers are pushed to be pushy and overbearing in an attempt to grow services revenue for a gym� �ortunately , there ’ s a better way to sell �and serve� your prospective clients in a way that brings out the best in them while directing them towards a successful and happy future in wor�ing with you� And when you get this right , we ’ ve seen fitness professionals and studio owners increase their close rate to ���� on premium priced pac�ages of long�term programs� which doubles their revenues�

4 Community

�hen you ’ re growing in a new direction with your career , it ’ s important to spend time with people ahead of where you are now� �tic�ing to your old circle will mean you ’ ll find yourself getting pulled bac� into wor�ing for the gym� �ut get to �now other entrepreneurs who ’ ve started their own business and are successful in their �ourney , and you ’ ll find they thin� and act differently towards the world around them� �hat ’ s e�actly the inspiration and support that will help you brea� free from your old way of operating and grow your business to the ne�t level�
�hile it can be �uite scary to face your fears and learn new business s�ill sets in communication , mar�eting , and salesmanship , nothing is more rewarding than being able to create your own future and accomplish greater personal and professional goals as a result� �ollow these �eys to success and you ’ ll be well on your way to ma�ing ���� your best year yet !
�ean �reeley , C�� of ��� , has an unrelenting passion for supporting entrepreneurs and growing businesses . �ver the last nine years , ��� has grown to serve over �� , ��� independent personal trainers and fitness business owners in �� countries . �he company has three o�ces in �rlando , �ondon , and �ydney and has been listed si� times on the �nc . �������� list of fastest growing , privately owned U� corporations . �ownload ��� ’ s ��ales � �arketing �lanning �uide for ���� ’ and use it to grow your business to the ne�t level at www . netprofite�plosion . com� planning�guide
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