3
SLICED
K e e p i n g p a r t n e r s h i p s ( t e c h n o ) l o g i c a l
BOSE – THE POWER OF SOUND
C a n t h e p o w e r o f s o u n d t a k e y o u s o m e w h e r e y o u ’ v e a l w a y s w a n t e d t o g o ? B o s e r a n a special audio VR event w h e r e , w e a r i n g t h e i r noise- cancelling headphones , you could be transported to the Formula 1 garage just b e f o r e t h e s t a r t o f t h e S i l v e r s t o n e G r a n d P r i x . I n c o l l a b o r a t i o n w i t h M e r c e d e s A M G P e t r o n a s , l u c k y f a n s c o u l d e x p e r i e n c e t h e e x c i t e m e n t o f t h e w h o l e r a c e t e a m b y a u d i o e x p e r i e n c e alone . A f i r s t f o r b o t h B o s e a n d F 1 .
INTEL EXTREME MASTERS
E - S p o r t s s h o w n o s i g n o f s l o w i n g d o w n a n d I n t e l h a v e r e t u r n e d t o h o s t t h e I n t e l E x t r e m e M a s t e r s i n K a t o w i c e , P o l a n d . W i t h g a m e s t h a t r e q u i r e p o w e r a n d p e r f o r m a n c e , i t i s t h e p e r f e c t p a r t n e r s h i p f o r I n t e l t o s h o w o f f t h e i r n e w e s t t e c h , a m i d a p l e t h o r a o f a v i d f a n s o f technology , gaming , and live entertainment .
ORACLE TEAM USA – SAILING AHEAD
T e a m U S A a n d t h e i r p a r t n e r O R A C L E w i l l b e g u n n i n g f o r a t h i r d s u c c e s s i v e A m e r i c a ’ s C u p t i t l e i n B e r m u d a i n 2 0 1 7 . P r e v i o u s l y k n o w n a s B M W O R A C L E R a c i n g , t h e t i e - up w i t h t h e G e r m a n c a r m a n u f a c t u r e r c a m e t o a n e n d i n 2 0 1 0 a n d t h u s O R A C L E T e a m U S A w a s b o r n . C o m p r i s e d o f t h e t o p s a i l i n g , b u i l d , d e s i g n , a n d s u p p o r t t a l e n t , t h e y h a v e a r e a l c h a n c e o f d e f e n d i n g t h e i r t i t l e f o r a t h i r d y e a r r u n n i n g . L e t ’ s w a i t a n d s e e .
SAP AND CIRQUE – IMMERSION
S o f t w a r e - g i a n t S A P h a v e h e l p e d C i r q u e d u S o l e i l t r a n s f o r m t h e i r b u s i n e s s i n t o a g l o b a l p h e n o m e n o n , u s i n g B i g D a t a a n d t h e i r k n o w l e d g e o f a s s e t m a n a g e m e n t a n d f i n a n c e . S A P h a v e b u i l t o n t h i s t r a n s f o r m a t i o n and created a dedicated immersion app t o e n h a n c e p e r f o r m a n c e s of T O R U K : t h e f i r s t f l i g h t , inspired by Avatar . E n c o u r a g i n g u s e o f phones d u r i n g a p e r f o r m a n c e i s u n u s u a l , b u t w h e n d o n e c o r r e c t l y , intensely immersive .
GARMIN – THE RIDE TO THE TOP
G a r m i n h a v e e x t e n d e d t h e i r e v e r - g r o w i n g portfolio of athletes and sports , this time a d d i n g a l i s t o f n i n e p r o f e s s i o n a l c y c l i n g t e a m s , s p l i t b e t w e e n U C I W o r l d T o u r a n d m o u n t a i n b i k i n g t e a m s . A i m i n g t o i n c r e a s e p e r f o r m a n c e a n d p r o v i d e a s a f e r c y c l i n g e n v i r o n m e n t , G a r m i n w i l l p r o v i d e t h e t e a m s w i t h t h e i r Forerunner GPS watches a n d a m u l t i t u d e o f t r a c k i n g t e c h t o k e e p t h e m a t t h e f r o n t o f t h e p e l o t o n .
PLAYWAZE DOING THE RUN AROUND
Playwaze , a n a p p t o h e l p y o u o r g a n i s e y o u r v a r i o u s sporting activities , has b e c o m e P a r k o u r U K ’ s t e c h p a r t n e r . T h e free- running g o v e r n i n g b o d y a i m s t o establish parkour a s a country- w i d e s p o r t a n d t h i s n e w p a r t n e r s h i p w i l l e n a b l e t h e m t o a t t r a c t n e w m e m b e r s , p r o f e s s i o n a l o r a m a t e u r , b y i n t e g r a t i n g w i t h websites , enabling o n l i n e p a y m e n t s , s c h e d u l e s , a n d e v e n p r o v i d i n g insurance .