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East Smithfield, a trader has a large empty room where, as his wretched guests get intoxicated, they are laid together in heaps, men women and children, until they recover their senses, when they proceed to drink on, or having spent all they had, go out to find the means to return to the same dreadful pursuit”. Possibly the most horrendous crime in the name of gin was perpetrated by Judith Dufour and her female accomplice known as Sukey. During Miss Dufour’s trial at London’s Old Bailey on 27th February, 1734 – the following confession was recorded: to rise and reached an all-time high in 1743 when it was recorded that 2.2 gallons (8 litres) were being consumed per person per year. Men, women and children alike! Not until another fifteen years had gone by, and the Gin Act of 1751 had been passed, did consumption slowly begin to decline. This Act imposed limitations on the production and retail of gin including increased excise taxes as well as the necessary manpower to enforce the new regulations. Despite firm governance finally coming into effect it was estimated that 9000 children in London alone died of alcohol poisoning the same year the Act was passed. It was also in 1751 that renowned artist and veracious social critic William Hogarth, captured the darkest moments of London’s gin ruin in his famous etching entitled Gin Lane. The scene captured by Hogarth represents the slum of London’s St Giles district, a neighbourhood reasonably described by the artist as where “nothing but idleness, poverty, misery and ruin are to be seen”. In the background is the spire of St George’s church in Bloomsbury; normally a symbol of London’s elegance yet seen here in stark contrast to the events below which depict brawling drunkards, crumbling buildings, housewives pawning goods for gin, babies being fed on gin, scenes of murder, suicide and various other images of inhumanity with the most prosperous house in the scene belonging to the undertaker. In the bottom left hand corner of the image is a local gin palace called Gin Royal with a sign above the door which famously states: “Drunk for a penny, dead drunk for two pence, clean straw for nothing”. Close friend and card partner of Hogarth’s was popular London novelist and Court Justice Henry Fielding. Fielding described life in such slums as “excessive misery […] oppressed with want, and sunk in every species of debauchery”. In stark comparison to the miseries Hogarth portrayed in Gin Lane; his other purposefully contrasting etching Beer Street shows a more amiable and cheerful group of people who imbibe beer compared to those who partake of calamitous gin. As explained by Hogarth himself “[Beer Street] was given as a contrast, w[h]ere “On Sunday Night we took the Child into the Fields, and [sic] stripp’d it, and ty’d a Linen Handkerchief hard about its Neck to keep it from crying, and then laid it in a Ditch. And after that, we went together, and sold the Coat and Stay for a Shilling, and the Petticoat and Stockings for a Groat. We parted the Money, and join’d for a Quartern of Gin”. The most sobering part of this story lies in the fact that the victim was Miss Dufour’s own two year old daughter Mary; a child murdered for 60mls of gin. When parliament finally passed the first Gin Act in 1736, the nation – long addicted – rioted from Bristol to London, Norwich to Warrington and Liverpool to Plymouth with mock funeral processions held to protest ‘The Death of Madam Genever’. Despite this early legislative attempt at control, gin madness continued 51