Keeping
Employees
Engaged
A Step
Toward
Reducing
Turnover
34
PULSE
■
May 2017
Experts estimate it costs more than twice an
employee’s salary to find and train a
replacement. Twice the salary? At that rate,
most spas can’t afford to lose an employee but
unfortunately, turnover rates in the spa
industry are alarmingly high.
According to a 2014 ISPA Snapshot
Survey on employee retention, 27
BY
percent of respondents saw employees
KELLY
HEITZ
leaving because they were unhappy
with the work environment. That number
jumps to 40 percent for day spa respondents.
So why are spa employees unhappy in their
work environment?
“It boils down to culture,” says Angela
Cortright, principal at Spa Gregorie’s, a day spa
in California. “In a culture where
individuals are valued, heard, and
cared for, turnover will naturally be
lower.”