Pro Installer June 2015 - Issue 27 | Page 54

54 JUNE 2015 PRO INSTALLER PRO BUSINESS www.proinstaller.co.uk Are you spending too much on your website? Research from Worldpay, the UK’s leading payments processing company, reveals nearly half (48%) of sole-traders trading online say they spent less than £300 to get their website up and running. The study of small business owners found three-quarters (76%) of sole-traders take a DIY approach to setting up their ecommerce platform in order to keep costs as low as possible, seeking out online guides and getting advice from friendly web developers. 38% of sole-traders said they used a shopping cart or website builder to set up their ecommerce site, while a tech-savvy 22% used their own coding expertise, saying this was the most cost-efficient approach. Just a quarter said they turned to a web-developer to design their website, compared to 41% of businesses with one to nine employees and 48% of business with 10 employees or more. According to Worldpay, web development costs among UK ecommerce businesses tend only to exceed £1,000 once the business is turning over more than £50,000 in annual revenues. Small business owners said adding an ecommerce platform to an existing bricks and mortar retail presence adds an average of 19% to total revenues. Across the board, businesses who had added an ecommerce capability saw a return on investment within eight months, with virtually all businesses saying they felt the cost, time and effort required to establish an online presence had been worthwhile. Dave Hobday, UK Managing Director, Worldpay, commented: “Advances in technology are taking away ‘taking away the fear factor’ some of the fear factor for small businesses wanting to get online, while tumbling costs are enabling a generation of innovative and tech-savvy start-up businesses to experiment and thrive without the crippling fear of failure. “Small businesses with a strong web presence grow more than twice as quickly as those without, so it’s crazy that nearly half of all UK small businesses are not online*. We’re doing a lot of work to demystify the process of trading online for small business, stripping away technical language and talking to them in language they understand.” Output boost for UK construction sector The output of the construction industry rose for the 23rd month in a row during April, according to the latest year-on-year data. Figures from the Office for National Statistics (ONS) show that output levels climbed by 1.5% during the month, in comparison with April 2014. The ONS also offered more encouraging news in terms of the sector’s quarterly performance. Towards the close of May, the statistics body said it thought the construction industry had seen its collective output dip by 1.1% over the first quarter of 2015. However, after assessing late data, the ONS now believes that the contraction was much less severe, amounting to j W7B