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JUNE 2015 PRO INSTALLER
PRO PRODUCTS
www.proinstaller.co.uk
Phoenix Doors launches
new Meridian rebated
composite door range
Phoenix Doors unveils its new, high performance 70mm rebated
composite door range, ‘Meridian’; a game-changing, luxury product
that will help installers meet today’s consumer demands.
With the highest specification in security and A-rated thermal-efficiency, the
70mm double-rebated door
has triple weatherseals,
50mm triple-glazing, delivers
outstanding weather, energy
and acoustic performance
and is manufactured to
achieve Secured by Design
as standard.
“We are extremely proud of
the newest, premium addition
to our comprehensive composite door range; the Meridian is a
truly niche product for discerning homeowners, which in turn,
creates exciting market opportunities for our customers,” says
Haydon Statham, Phoenix Doors’
Sales Director. “With outstanding
performance in all areas, the Meridian door ticks all the boxes for
installers and consumers alike.”
Taking its name from the
Meridian Wood, located next to
the Phoenix door manufacturing
facility at Bluntisham, the new
range is being promoted as a
‘doorway to a greener future’.
The innovative Meridian door,
with a u-value as low as 1.0, is
specifically-designed to champion sustainability and efficiency
without compromising the natural
environment by using the latest
modern materials and manufacturing techniques.
To further underpin the Meridian door’s credentials as a
truly industry-leading product,
tests have shown it is 19% more
thermally-efficient than a 48mm
solid timber core composite door
and 17% more thermally-efficient
than a 44mm traditional timber
panelled door.
Alongside broadening choice
for customers, an added benefit
of the Meridian door is ease of
installation, as Haydon explains:
“Because double-rebate doors are
easier to install and adjust on site
compared to single-rebate doors,
fitters will also love them. The
double rebate allows for greater
tolerances in movement between
the door leaf and frame during
installation – similar to installing a
PVC panel door.”
The Meridian range delivers versatility and choice; the collection
includes nine styles, all named
after tree types and features both
traditional and contemporary
designs with five brand new and
exclusive glazing options. Available in a palette of stylish new
heritage colour finishes including French Grey, Duck Egg and
Chartwell Green, plus bright solid
colours like ‘Very Berry’ – the
range has been designed to support installers and meet current
consumer demand, whilst helping
to create valuable new business
opportunities for Phoenix customers. Furthermore, with the recent
launch of Phoenix’s in-house
paint spraying facility, catering for
any specified RAL colour means
that the personalisation options of
Meridian are virtually limitless!
Haydon adds: “This is an important, elegant and market-leading
addition to our GRP composite
door range that we predict will
make a positive impact with
our customers and provide the
broadest product range available
today in the UK composite door
market.”
To support the official June
launch of this exciting new door
range, Phoenix produced a premium consumer brochure printed on
environmentally-sustainable FSC®
paper, dedicated Meridian pointof-sale material and a fully-responsive consumer website. This
launch came at an exciting time
for Phoenix Doors, which will
also be launching a new website
to showcase their entire composite and PVCu panel door range,
in conjunction with an innovative
online ordering system.
For more information on
Meridian, to request a free
marketing pack or to express
an interest, please call Phoenix
Doors on 01487 740469, email
[email protected]
or visit the website at www.
phoenixdoorpanels.co.uk