Pro Installer June 2013 - Issue 03 | Page 19

PRO INSTALLER JUNE 2013 19 @proinstaller1 PRO NEWS Web specialists design UK’s first interactive garage door technology DIGITAL specialist The Consultancy has joined forces with the country’s leading garage door manufacturer to launch a revolutionary piece of software. The North East-based company, which specialises in web solutions for the glazing industry, was approached by The Garage Door Company to design a new online package that enables customers to choose the exact specification of the garage door they want and visualise how it could look alongside their own home. The software, which is the first of its kind for garage doors in the UK, will not only make the ordering process faster and simpler but save The Garage Door Company thousands of pounds every year. Director of The Consultancy Richie Thornton said: “The package we’ve designed will make the whole process from start to finish so much easier and more efficient. It means the customer can choose a garage door to their own specification – the style, the colour, the size – and then see how it will look against their home.” The Consultancy, whose clients include Door Stop; Custom Made Group; Edge Tech; Quick Slide; Renolit; Beaufort UK, it is hoping to double its workforce by the end of the year. For more information, visit www.theconsultancy.co.uk or call (01429) 239689. PAM N FERN LOVED MEETING INSTALLERS AT THE FIT SHOW Saint-Gobain Glass ha declared the FIT Show a success after being able to meet hundreds of installers and fabricators in Telford. By far and away one of the busiest stands at the show, visitors flocked to “Pam’s place” to meet the ladies along with members of the Planitherm Network team. But it was clear that the powerful Planitherm advertising and marketing campaign, together with the benefits of the Planitherm Installer Network, were the real draw. In addition to learning about the success of the campaign and the many benefits of being a member, visitors to Pam’s garden enjoyed £100 worth of free print credit towards their first order in the innovative Planitherm Marketing Portal – with thousands of vouchers being sent out in advance of the Show. Craig Dodsworth, Residential Market Manager for Saint-Gobain Glass said: “We met over 240 installers across the three days – not just registering interest in signing up but also enhancing online profiles, generating marketing activity using the portal, answering technical queries and launching the Promotion Points initiative. We even completed 32 in-depth surveys to get feedback on the Network from members and non-members, which was critical for us.” For more information on Saint-Gobain visit www. saint-gobain.co.uk. ‘We met over 240 installers across the three days’