Pro Installer August 2016 - Issue 41 | Page 27

27 PRO INSTALLER AUGUST 2016 PRO NEWS @proinstaller1 A WORTHY WINNER Freefoam Building Products has announced that Simon Cresswell, owner of The Gutter Company in Bournemouth, is the winner of its recent cladding competition. The competition was run to celebrate the launch of Freefoam’s new consumer focussed lead generation website mycladding.com. Simon submitted a photo of an installation job on a property in Ferndown, Dorset, featuring Fortex Weatherboard cladding in Argyl Brown. Simon said: “I’m really pleased to win. We pride ourselves on doing a good job for our customers so it’s nice to get recognised by the manufacturer too. I’ve been fitting Freefoam fascia, soffit, rainwater and cladding products for a few years and this time used the Fortex cladding range to replace cracked and discoloured render.” The new lead generation website mycladdding. com is part of Freefoam’s wider commitment to local installers through its well respected Registered Installer Scheme. Being part of the scheme gives installers access to a full package of support and L to R, Phil Hodge, Freefoam Area Sales Manager South West, Simon Cresswell Buff Builders Scared To Go To The Doctor Tradesmen are still reluctant to go to the doctor, despite making more of an effort to look after themselves, new research has found. significant commercial advantages – the ability to offer a market leading 50-year guarantee, a wide range of marketing materials and the opportunity to receive leads from this new site and the more established roofline site, myrooflinemattters. co.uk. A study of 1,000 tradespeople* by IronmongeryDirect, the UK’s largest online and mail order supplier of ironmongery products to the trade, found that tradesmen are making more of an effort to lead a healthier lifestyle with 32% regularly hitting the gym and 50% watching their weight. If you could like to become a Freefoam Registered Installer apply online at www. myfreefoam.com However, despite 39% saying they strive to lead a very healthy lifestyle, when tradesmen get ill, 46% admit they don’t go to the doctors, with 29% choosing to self-medicate and 17% preferri