Pro Installer August 2015 - Issue 29 | Page 23

23 PRO INSTALLER AUGUST 2015 PRO NEWS @proinstaller1 ROGUE TRADER CAUGHT OUT BFRC technical director Gary Morgan was an expert witness in the prosecution of Direct Choice Home Improvements Ltd, Swansea, by Merthyr Tydfil County Borough Council Trading Standards. The charges included describing windows as ‘A+’ energy efficiency rated that were not. The company admitted this offence, and a number of others, and was fined £3,500 plus costs and ordered to pay £1,900 in compensation to the homeowner. The charges laid before Glamorgan Valleys Magistrates’ Court included: “Being a trader, engaged in an unfair commercial practice, namely a misleading action by describing windows as ‘A+’ under the provisions regulation 5 of the Consumer Protection from Unfair Trading Regulations 2008 contrary to regulation 9 of the Consumer Protection from Unfair Trading Regulations 2008.” Six further charges were also brought including “displaying a trust mark or equivalent, specifically BBA, without having the necessary authorisation” and obstruction. Paul Lewis, Trading Standards and Licensing Manager, Merthyr Tydfil Council added: “It is important that consumers can rely on the accuracy on the energy efficiency stated by suppliers. “The homeowner was mis-sold ‘A+’ by the sales representative of the installation company. She became suspicious after the installa- tion was completed because of the draughts that were coming through the windows. “Rogue installation companies need to be named and shamed where illegal practices are uncovered,” added BFRC managing director Chris Mayne. “BFRC will pursue any wrongdoers to protect the interests not just of BFRC registered businesses but also of homeowners.” For further information email [email protected] Putting plans in to action VEKA Approved Supplier, National Plastics, has announced its acquisition of Wednesbury’s former PAL Supercentre, strengthening the trade counter giant’s position in the West Midlands. Providing a one-stop shop for trade and DIY customers, National Plastics supplies complete, CE-Marked VEKA door and window systems, with frames provided by leading Gwent-based fabricator, Modplan. The company’s procurement of the Wednesbury depot continues an unprecedented period of growth, as Managing Director, Geoff Foster explains: “Our long-term plan is to grow to have over 50 depots in the next few years. The new Wednesbury base has given us a position in the West Midlands in order to extend our values of superior quality products, excellent value and superb service throughout the area. “With VEKA playing a massive part in our window, door and conservatory offerings, and now supporting us as an Approved Supplier, our customers know they’re getting the very best, from the country’s leading PVCu systems supplier. We value its backing in this exciting new chapter of National Plastics’ growth.” Amy Grundy, National Sales Manager for VEKA’s Approved Installer Scheme, commented: “National Plastics is a fantastic addition to our line-up of Approved Suppliers. To have the UK’s largest independent network of trade counters championing high-spec VEKA systems gives both customers and Approved Installers easy access to our products.” “We’re proud to be part of the exceptional service that National Plastics offers. Opening new depots such as Wednesbury, it’s evidently meeting with success! I’d like to congratulate the team on their new acquisition and wish them the best of luck in reaching their target of 50 outlets.” Breaking the £1m barrier The first year of trading for any startup business is always a challenge, but The Window Outlet in Bristol exceeded all expectations achieving £1million sales before its year-end. The company manufactures residential and commercial aluminium products for a growing network of trade customers across the south west and nationally, and the firm expect sales to climb rapidly. Window Outlet managing director, Ben Warren, commented: “The first year is always a challenge; finding premises, agreeing suppliers and recruiting staff. We knew we had to be marketing focused from the outset so we brought in Purplex, the window industry marketing experts. They developed our brand and marketing strategy while we focused on the business.” The Window Outlet m