PR for People Monthly May 2015 | Page 45

pr people for Xanthus Communications LLC ® be famous for who you are & what you do Build a PR Infrastructure to stand the test of time What is your Brand? What is your PR strategy? PR Messages What is your story? Blog, articles, posts and newsletters Content marketing What is your social media strategy? Email marketing? Get good press coverage Do you have a press kit? Press releases and news releases your target audiences Events Mobile marketing Film, video, podcasts Who are your key influencers?