Potential Magazine Feb/March 2013 | Page 22

images courtesy of david’s bridal 1 2 3 the TRENDS Rent the dress . . . Want to wear the designer dress at a fraction of the cost? Consider renting your dress—in many cases, you receive two sizes of the same dress and can keep it for 4-8 days. The guys do it, so why shouldn’t the girls? We found several sites that were easy to navigate and offer a great solution. www.RentTheRunway.com www.WearTodayGoneTomorrow.com www.NewfortheNight.com PROS: AFFORDABLE / Rent for 10 percent of the retail price, typically $50-125 IT’S DIFFERENT / Wear something that is not available in your town NEARLY NEW / No one will know it’s a loaner 22 CONS: STAINS / If you ruin it, you buy it (at retail price—OUCH!) SIZING / If it doesn’t fit, it could be stressful ordering another option From LA to AL, fashion insider Lauren Turk is giving us the scoop on top trends for 2013 and how to make high fashion work for high school prom. 1 Black&White 2 Graphic Prints 3 Mix it up with accessories and prints. Basics are making a statement! Ocean-inspired graphics and tones along with bright colors and patterns bring life to any event. Show your personal style through fun graphics that represent your personality. Delicate beading Delicate beading provides texture and spontaneity to any dress, whether a gown or short cocktail dress. A TIP FROM LAUREN: “Encourage your daughter to be herself; challenge her not to ask what her friends are wearing. To make a fun activity out of it, put together an inspiration board with your daughter.  Find out what inspires her, whether it’s designs from fashion magazines or simply the people around her. Style and trends may be born on the runways, but it’s what each person does with it that creates individuality.” www.potentialmagazine.com