Outer Edge Edition 48(clone) | Page 38

MORLIFE BREAK UP WITH BAD NUTRITION AND FEEL THE DIFFERENCE! I have a real problem when it comes to choosing what cereal to buy at the supermarket. I’m constantly stuck in the breakfast aisle trying to make sense of what solution is actually good for me. I feel like I’m almost getting yelled at…‘HIGH FIBRE!’, ‘CONTAINS VITAMINS!’, ‘WHOLEGRAINS!’, and ‘LOW FAT!’ I don’t know about you but it’s a constant battle to fathom which one is best for me, and if these claims are in fact true. The nutritional panel on the back often makes me feel like I’m cracking the Da Vinci Code. I just want a cereal that I know is ACTUALLY good for me! Apparently I’m not the only one. According to a survey by Nielson, (global provider of insights and analytics) 59% of consumers have difficulty understanding nutritional labels on food packaging. I consider myself an active person as I’m always on the go! I enjoy going on adventures on the weekends and find happiness when I’m on the move. Being active means heaps of energy; therefore I want a breakfast that will give me energy and be truly satisfying. For active people like ourselves, we need breakfasts that don’t drag us down, but instead make us feel energised and ready to take on the day. We want something that is going to sustain and provide us with the right nutrition. With so many health claims made by companies how are we supposed to know what a good, wholesome and filling cereal really is? How do we know we can trust a company? Do they have science based research to prove their nutritional claims? It’s often we hear about companies making health claims on their products, but when looking at the nutritional label it proves different in reality. We all know that most cereal choices available on the market contain next to no nutrition, are bulked with fillers and sugar... As a consumer we deserve to have truthful food labelling to ensure we are getting the right nutrition. It is also known that we must have a higher nutritional intake to gain a more active, happy lifestyle. Morlife, a Gold Coast company creates functional foods which enable consumers to have simple, nutritionally dense solutions which will vastly improve their dietary intake and allow them to gain ‘more out of life’. Extensive research and testing is undergone to make sure they develop the utmost nutritious breakfast solutions are offered to consumers. Morlife conducts a lot of research and product testing so that every one of their functional foods are nutritionally valued; and this is expressed on their packaging. It’s vital to provide clear labelling and to link evidence to claims; like antioxidant capacity which is proved through the ORAC measurement. Morlife goes beyond the standard quota for delivering nutritionally dense ingredients; this is proved through the addition of digestive enzymes and also ‘good’ bacteria to assist with a healthy digestive system. The number one muesli that is the perfect start to your day is Gluten Free Tropical Digest Wholegrain Muesli. It’s the perfect way to maintain a healthy, happy digestive system and is a natural, nutrient driving force which addresses the dietary needs of gluten intolerant individuals (but can be enjoyed by everyone). Each ingredient has been carefully selected for its digestive functionality and is free from any artificial sweeteners, colours or flavours. This functional food will significantly boost your nutritional intake of vitamins, minerals, pre and probiotics, omega-3 fatty acids, fibre and enzymes. I feel the passion of Morlife when I read their packaging. So, let’s break-up with bad nutrition and focus towards a happy relationship with not good… but GREAT nutrition! By Bianca van Elteren 38