“Just as we experience a decline in physical strength as we age, our vision also declines in its performance leading to problems with low light, night vision, light scatter and bright sunlight. The aging population is also living longer and working longer in a changing and more complex visual world,” said Matt Doring Director, National Retail and Canada. He adds Computer Vision Syndrome is now more prevalent than Carpal Tunnel Syndrome. Transitions lenses with AR most closely mimic the performance of the eyes—letting more light in when they need it and less when they don’t—and are ideal solutions to restore and enhance vision. “As we move from traditional manufacturing to digital manufacturing, the timing is perfect to package a digitally manufactured PAL, Transitions photochromics with AR. These are ‘must-haves’ for the boomer and those above 65,” he said. •
Finding the right look
Trends for Men
Smaller eye shapes in strong geometrics, especially rectangles, both full and semi-rimless. Matte metals and titanium wire rims mixed with zyl temples. Simple but sleek temple detailing, like mosaic patterns and cut outs.
Trends for Women
Softened cat eyes and elongated ovals.
Shapes
Materials
Shiny, polished metals and premium acetates, as well as blends of both. Subtle but eye-catching accents key holes, sculpted metal detailing and Swarovski crystals. Lighter but vivid colours brighten the face, such as red, lilac and caramel.
Details
Colours
Gun metals, browns, blues and burgundy.
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OPTICAL PRISM | SEPTEMBER 2013