Geometric prints spice
up the Alternative
GLACEE-6685-C2
I
f Silmo and Vision Expo
West were any indication
of what is in store for fall/
winter 2013-2014, then be
prepared for customization
and creativity.
An eclectic blend of frames
mixed with a variety of materials
designed to add new dimension and
functionality are going to make
recommending frames to patients a
difficult, but fun task.
Colour remains a major factor as
designers embrace vibrant primary
colours and earth tones.
“Taking cues from the fashion
runway, red is a huge accent colour
for both men and women as is
geometric prints,” said WestGroupe
VP of Product Development Beverly
Suliteanu.
Like clothes that are capturing
geometric designs and patterns this
season, so too will frames. Suliteanu
said the collections at WestGroupe
embody the individuality wearers are
seeking while remaining trendy and
functional.
“I think the new releases in all of
our collections are really strong this
year. We have incorporated even more
vibrant colours and patterns and have
pushed the envelope with regard to
styling across all brands. I think the
consumer continues to be more and
more demanding for interesting and
fun eyewear and we are up to meeting
this challenge,” she said.
Bold red colours
keep things hot
this winter with
Fysh F-3500-745
from WestGroupe
OPTICAL PRISM | NOV/DEC 2013
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