SPRING CLEAN YOUR EYECARE BUSINESS
By Trudi Charest , RO
IT ' S SPRING AND THAT ALWAYS INDICATES THE SIGNS OF NEW LIFE AND FRESHNESS . IT ALSO GIVES ME THE IMMEDIATE URGE TO SPRING CLEAN . IT ’ S A TIME TO GET ORGANIZED , GET RID OF THE OLD AND BRING IN THE NEW AS WELL AS MAKE EVERYTHING SHINY AND SMELLING LIKE LEMONS . IF YOU THINK THIS ONLY APPLIES TO YOUR HOUSE … THINK AGAIN . YOUR EYECARE BUSINESS CAN LIKELY USE A SPRING CLEANING EVEN MORE .
SPRING CLEANING DOESN ’ T HAVE TO BE THE MASSIVE JOB YOU ARE IMAGING … WITH A LITTLE PLANNING , PREPARATION AND TEAM INVOLVEMENT IT CAN BE DONE IN ONE DAY AND MAKE A HUGE DIFFERENCE IN YOUR OFFICE CURB APPEAL .
ANNUAL CLEAN UP Choose a day and mark it in the schedule . You don ’ t have to close for the day but choose a day that is usually lighter with patients and ensure everyone understands that customer service comes first , cleaning second . Once it is scheduled stick to it so everyone knows it is part of their work day .
CREATE A CLEANING CHECKLIST Don ’ t assume the team will just jump in and start cleaning to the degree you want it done . Make it clear what your expectations are of the type of cleaning that is to be completed and put it in writing . If you want something done right you need to tell them what to do .
DIVIDE AND CONQUER Delegate cleaning assignments to each office individual regardless of position or role . This is a team event and the more you involve the entire team the more likely they will keep it clean and organized later . Clean as a team !
EMPOWER DECLUTTERING Give free rein to the team to declutter , organize and purge the office of old promotional material , junk , broken office equipment and supplies so that along with cleaning comes organization . Start a list of items that need to be replaced and restocked .
ADD SOMETHING NEW Bring spring inside the office by adding some fresh flowers or buy some new art for the waiting room . Don ’ t forget about how the office smells . Invest in an aromatherapy diffuser or scented room sprays that captures the freshness and warmth of the season .
Bonus Tools to get you started . Download the Eyecare Spring Cleaning Checklist on the opposite page from OpticalPrism . ca or Training4ECPs . com and get started today .
Trudi Charest is the Co-Founder of 4ECPs , a business resource company for eyecare professionals . 4ECPs has six divisions , Marketing , Training , Eyecare Jobs , Social Media , Payments & Events . Visit their website for more information : www . 4ecps . com or email trudi @ 4ecps . com .
38 Optical Prism | May 2017