PLAN 'B' EYEWEAR INKS CANADIAN
DISTRIBUTION AGREEMENT FOR SPECT
Michael Pachleitner Group (MPG) & Plan “B”
Eyewear have announced a new collaboration.
The two companies recently signed a three-year
agreement in which Plan “B” Eyewear will become
the exclusive Canadian distributor in the optical
distribution channel for ophthalmic frames and
sunglasses for SPECT Eyewear, including its
capsule co-branded Red Bull SPECT collection
which consists of sunglasses and goggles.
The two partners launched the SPECT and Red
Bull SPECT latest collection at Vision Expo East
in New York City.
Paul Storace, president of Plan “B” Eyewear: “For
many years I have purposefully avoided carrying
any branded or licensed product. For us to consider
offering a branded product, the brand had to make
sense for the company and must represent some-
thing unique and different. Something that wasn’t
found anywhere else. Each collection within the
SPECT family represents a void that exists in the
Canadian marketplace today. The technology
offered in the sunwear, and goggles, from SPECT
and Red Bull SPECT Eyewear is exceptionally
innovative. We have always prided ourselves on our
products featuring tremendous functionality, pro-
prietary technology and problem-solving solutions
for our customers and their patients. SPECT and
Red Bull SPECT will elevate the selection of any
forward-thinking dispensary that carries this col-
lection. It's anything but your average eyewear.”
Anthony Reid, of MPG, stated that “Plan “B”
Eyewear was always their number 1 choice for
this collection.
Contact Plan “B” Eyewear to learn more at
1-888-399-7742 or
[email protected].
Proudly Supporting
Eyecare Professionals since 1988
We are one of Canada's
largest Optical Buying Groups.
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1-800-263-0010
Visit us: theopticalgroup.ca