Optical Prism May 2014 | Page 13

I t has been an exciting year for Transitions Optical with the launch of the highly anticipated Transitions® Signature™ VII lenses with Chromea7™ technology. This next step in breakthrough lens technology was the result of years of research and innovation from scientists who are constantly striving for perfection. be measured to improve performance and quality. “We tested our lenses in over 200 real-world conditions through over 1,000 scenarios including angles of light, temperature, humidity and UV exposure,” he said. Key factors that drove the researchers to create a lens that was superior to the company’s previous generation of its core product (Transitions® VI lenses) included: Revolutionary Testing Transitions Signature VII lenses represents more than just creating a lens that works for wearers, but a new definition for protecting eyes and helping people see better. “We have more than 100 scientists who are dedicated to pushing the limits of photochromic technology—and we are never happy with status quo,” said Transitions Senior Development Engineer Mickey Matson. He said Transitions Optical’s newly developed Life360™ testing methodology takes the R&D process out of the laboratory and into the real world. Wearers become part of the research and real life metrics can • Creating a photochromic lens that gets darker and stays darker at high temperatures. • Perfecting how UV radiation activates the dyes so they return to their clear state smoothly and quickly. • Creating greater temperature stability with less variation in performance. Looking Ahead, While Listening to Wearers Matson said the research process never stops at the Transitions Optical labs as they strive for the best wearer experience. Continue on page 19 OPTICAL PRISM | DIGITAL SUPPLEMENT | MAY 2014 13