Optical Prism January 2016 | Page 34

PATIENT FOCUSED LENSES LENS TECHNOLOGY CONTINUES TO TRANSFORM TO MEET THE NEEDS OF WEARERS. GOING BEYOND JUST IMPROVING EYESIGHT, LENSES ARE NOW ADDRESSING ISSUES SUCH AS INCREASED TECHNOLOGY USE AND THE DESIRE FOR LIGHTER, MORE ACCURATE LENS READINGS. NEW MEDIA OPTICS iD FREEFORM Lenses designed specifically for the way you use your eyes. Building the Bridge between Technology and Experience - HOYA’s iD Free-Form Technology brings the latest personalization to lens design. iD Space is the ideal lens for individuals performing activities where their focus is beyond a computer screen. This design allows for sharp far vision while still providing crystal clear vision at a close range. iD Screen is the best choice for individuals with professions which require maximum clarity at an intermediate distance like those working in stores and offices. This design is ideal for anyone working on a computer. iD Zoom is perfect for individuals with hobbies that require high levels of concentration and sharp vision at a close range. Produced with iD FreeForm Technology Our iD technology integrates both sides of the lens, from power distribution to surfacing, providing maximum visual comfort when you are at work or on the move. More Personalization with several corridor options and HOYA’s sophisticated iD Software 30 Optical Prism | January 2016 The designs have 7 corridor options to select from or take advantage of HOYA’s sophisticated iD Software which determines the ideal corridor length based on specific design, frame choice and segment height.Personalized with an Individual’s wearing parameters, iD Space, Screen & Zoom can be fitted to any frame and prescription with complete personalized measurements. comfort for reading or model. > Available through HOYA www.hoyavision.com HD TECHNOLOGY ADVANCED CUSTOMIZATION THE ULTIMATE Ultimate Progressive Design Series represents the most advanced complete customizable group of designs. Aberrations are minimized at every point of the lens, taking into account the rotation of the eye and the real position of the lens. Utlimate Balanced: Fully personalized design with a balance between the distance and near vision. Highly recommended for experienced and demanding progressive wearers, looking for an all progressive lens with generous visual fields at all distances and a comfortable l ens. Ultimate Near: Fully personalized design specially created for experienced progressive wearers who want the best near vision. Superior near vision and Ultimate Distance: Fully personalized design specially developed for experienced progressive wearers who want the best distance vision. Panoramic high performance distance vision for traveling or enjoying landscapes. > Available through Plastic Plus www.plasticplus.ca KODAK HD Kodak Unique HD progressive lenses, a full backside design, are created using position-of-wear measurements to more highly customize the lens to the individual patient’s viewing needs. The design features variable corridor lengths customized for frame size and shape and compensates for prescribed prism. Consumers will notice greater colour contrast and reduced distortion for smooth, more natural viewing. The lenses are also thinner, making for more cosmetically appealing eyeglasses. Known for offering superior image quality and less nighttime glare, free-form lenses are highly customized lenses that are created using computeraided design and surfacing processes. > Available through Centennial www.centennialoptic.com