Connect better
iiNet
...
ADVERTISER
iiNet
PRODUCT
Telecommunications
MEDIA
Billboard, Transit
AGENCY
Meerkats
iiNet delivered on its brand promise to ‘Connect
Better’ with this outdoor campaign. Services
that required more detail, such as ‘free in-home
tech support’, were explained in places where
people could be found waiting with time on
their hands, such as airport terminals and
train station platforms. Other messages were
designed to be more easily digested.
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COUNTRY
Australia
YEAR
2013