Ecomotivation
Vip mobile
...
ADVERTISER
Vip mobile
PRODUCT
Telecommunications
MEDIA
Street Furniture
AGENCY
Leo Burnett Belgrade
Serbia’s Vip mobile chose to do something
about its country’s poor eco awareness. Signs
in bus shelters were turned into Belgrade’s
only recycling spots while bus shelters in front
of neglected buildings were transformed to
demonstrate how the city could look.
COUNTRY
Serbia
YEAR
2013
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