What’s your personal business philosophy?
It’s about alignment, accessibility and creating value for all
of our stakeholders.
Our personal interests are aligned with those of investors
in two important ways. Firstly the staff have equity in the
business, from the Chairman down and between us we own a
substantial minority of the business; secondly, the team has a
significant personal investment in the funds – so what happens
to investors’ money happens to our money as well. So in
aggregate we have a strong incentive to do well for investors.
We are offering a service that our clients genuinely value
because we make ourselves accessible to them. If an investor
or a client wants to talk to me or any of the senior team,
we welcome the opportunity. Similarly if an IFA wants to
discuss the market with a fund manager, then we think
that’s pretty important and want people to think they can
do that easily. After all it’s a privilege to be asked to look
after someone’s money. If we can look after peoples’ money
well and provide them with a good service, we will create
value for all of our stakeholders – clients, shareholders and
staff alike.
Where do you fit in with the rest of the Seneca
family?
Seneca Partners and the other Seneca business are probably
interested in five or ten per cent of people’s wealth, and the
clients tend to be high net worth individuals and corporates.
With the Liverpool business as part of Seneca, we’re now
interested in 100% of people’s investments. We are a
mainstream fund manager, and the combination of all of
the Seneca business is very powerful.
What challenges do the team face over the next
12 months?
We have a very strong senior team in place, and a distinctive
and effective approach to managing money. Now we need
to tell the story more widely to bring in new investors. At
the same time, we are selectively looking for new funds to
acquire, because we do have the capacity to manage much
more than we do currently as long as they fit in with our
multi-asset approach.
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