Optical Prism November 2016 | Page 8

Vision & Voice ""Our customers were excited about Costa's four new rimless sunglass styles we debuted at the show. These styles round out our Boundless rimless collection of sunglasses, which include the new, West Bay, Seagrove, Gulf Shore and Oyster Bay, as well as four existing rimless options, Ballast, Cayan, Galveston and Rockport. Our ECP partners were thrilled to see so many new offerings available, and to be able to give patients even more Costa options in the coming year." Holly Rush, CEO, Costa Eyewear. What were potential customers most interested in when they stopped by your booth at VEW? “At Vision Expo West this year, people were captivated by the design trends Ogi Eyewear is setting. In our Bon Vivant collection, we launched a men’s and a women’s style that feature signature accents of gold hardware with a double bar on the bridge. These iconic designs respond to the industry’s demand for well-made, handcrafted frames that provide the high style, quality and value eyecare professionals expect for their patients. Providing luxury product at an affordable price is our niche and we are proud to ship every order within hours of when it is placed.” Katy Dajnowski, OGI Eyewear. “Potential customers who stopped by our booth were very interested in the Nanovista children’s line. It seems that people are starting to realize there are new alternatives for children’s eyewear and they were very interested in seeing this new collection and what it could do for their patients and their practices. People who visited our booth were also very interested in the eclectic colour palettes and round eye shapes we have in our Ice Cream and Glacée collections.” Cassandra Slepian, marketing/sales support, Alternative Eyewear Inc./ Plan “B” Eyewear Inc. “In general, potential clients were thrilled with the sophistication of the Robert Marc brand and the luxurious materials, colours and details like the Robert Marc signature hinge. Many were especially enthusiastic about the Fall/Winter 2016 collection with the newly introduced ‘spectator hinge.’ Overall we received extremely positive feedback about the new Robert Marc Collection at Vision Expo West, and we are excited to share it with our current and future customers.” Markus Schwade, director of sales, Robert Marc.