Modern Business Magazine April 2016 | Page 27

GETTING TO KNOW YOU Ensuring consistent delivery to your market to build your positioning Positioning you and your business as a thought leader in your field, with influential strategies for significantly increasing your personal positioning, sales, market and industry awareness. As a speaker and trainer, I am known as an engaging, intelligent, funny, sometimes slightly irreverent speaker, who is able to interact with anyone from CEOs to customer service frontline staff. Inspiring and motivational, I understand that to get the best from any audience it’s about recognising that they don’t want to be spoken at – they want to be spoken with. I have delivered keynotes to clients such as Hewlett Packard Australia, APSMA, the American Chamber of Commerce, Westpac, Clayton Utz, Fernwood Fitness and CBRE. What process, services and support do your clients receive? My business is split in to two streams; the LBDGroup – a women’s business network, which helps and inspires women in business to connect, contribute and collaborate for commercial success. The other focus of the business is Janine Garner, my personal brand, which involves training and mentoring for corporates and entrepreneurs, keynote speaking, and my thoughts on business practices which are shared via both online and traditional media here and internationally. What challenges did you face in setting up your business? As with any business setting up the key challenges swing continuously between cash management, available resources to support growth, time management and sales generation. As my business has grown the challenge has been to find the right people to grow and take the business to the next stage of expansion; people with the skill, cultural fit and above all belief in the vision I have. Do you provide services nationally? We are currently looking to take LBDGroup beyond its current position of the Eastern Australian capitals with expansion plans domestically and overseas. Do you have any plans for overseas expansion? We are currently looking to take LBDGroup beyond its current position of the Eastern Australian capitals with expansion plans domestically and overseas. What would you say to someone looking for a business consultant and what advice would you give them? Work out WHY you want a business consultant and HOW you are going to measure the success of the partnership. Ensure you do your due diligence. Is there a successful track record? Have they delivered proven results in the past? Do they walk the talk of delivery? Pay for expertise to fast-track your growth. If you don’t ask you won’t get, if you aren’t curious new opportunities won’t appear and remember that we are the average we surround ourselves with. We are not individually great at everything so find the right people to push you further, stretch your expectations and support you in achieving your success dreams. Collaborate with the right partner – drive collective intelligence, speed and agility and the opportunity to find new areas for growth. March 2016 ModernBusiness 27