Generation Y is well known for going
against tradition with people under 35
following unconventional career paths
more than ever before. Job security and
high salaries are no longer determining
factors in the lives of millennials, often
coming second to self-fulfillment and
happiness. Millennials are more interested
in the quality of their lives rather than the
quantity of dollars they can earn by
putting their dreams and ambitions on the
back burner.
Yet even as more young people search for
alternative ways to cultivate their
careers, luxury items remain a hot
commodity with millennials at the heart
of every company’s marketing strategy. Is
a luxury lifestyle still the light at the end
of the tunnel or has this generation done
away with splendor altogether?
YES
Or
NO
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