Luxe Beat Magazine JULY 2014 | Page 22

customized, modernistic yet affordable luxuries is “a smart new breed of international traveler, the type who crosses continents the way others cross streets. This includes the weekenders, the suits, fashion baggers and affair havers. The explorers, adventurers and dreamers. Those who travel the world with big hearts and wide eyes. Those who are independent, yet united by a love of the five continents. Those in search of business, shopping or art. In short, everyone who is a mobile citizen of the world. Most likely, that also means you.” The European style and feel of the hotel chain was brought over the Atlantic along with their international clientele – the lobby, designed to serve as the central point of the hotel, resonates as a large, over-sized living room – friendly, inviting, and human. However, similar to many European homes, the living room is one of the few attributes that are over-sized as the rooms remain a bit smaller than the typical American hotel room, (with the prices to match) yet every inch is used wisely. This is evident from the wall-to-wall windows as well as the 22