Nilou takes the time to make each
of her in-store customers feel
special. She sends thank-you notes
to customers after every purchase
and don’t worry about a hard sell,
she won¹t let you buy anything if it
doesn¹t fit just right. It’s all about
the experience. A little insider
“secret”: all models on the website
are employees -- clothing on the
website is photographed in the
all-white space upstairs. And if
you love the boutique’s furniture,
furniture,
purchased from Denmark50, she will
might sell you. Shhh…Heist is a celeb
sell it to it to you. Shhh…Heist is a
celeb favorite, but she won’t names.
favorite, but she won’t name name
names.
If clothing and accessories were
not enough for Nilou, she also has
a passion for jewelry and likes to
likes to
spend her free-time designing her
cultivating
collection of costume jewelry.
We asked Nilou to put together
some of her favorite style tips
for our readers. She encourages
you to steal any of your favorites to
incorporate into your own wardrobe
this fall and holiday season.
Heist features both international
designers, such as Isabel Marant,
Jerome Dreyfuss and Vanessa Bruno,
and domestic apparel including Gary
Graham, Inhabit, NSF Clothing and
Raquel Allegra.
www.shopheist.com
ALL PHOTOS BY LEAH WALKER.
Scarf by Faliero Sarti
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