Glimpses
VUARNET NAMES CHAD SMITH RX SALES DEVELOP- MENT DIRECTOR
The legendary , French sunglass brand Vuarnet , manufacturer of timeless , sport-elegant sunglasses and the finest mineral lenses with unparalleled protection , clarity and durability , announced today the appointment of Chad Smith as RX Sales Development Director . Smith is joining the American team to bring Vuarnet ’ s latest mineral glass prescription technology to the US premium optical market and expand the growth of Vuarnet ’ s RX business in North and Latin America .
Founded in 1957 , out of a collaboration between Olympic ski champion Jean Vuarnet and pioneering optician Roger Pouilloux , Vuarnet is known for its mineral glass lenses , which are handmade in its own factory located near Paris . Unique to Vuarnet sunglasses are lenses manufactured in free-form mineral glass , in both single vision and progressive , offered in polarized or non-polarized versions . The historic French manufacturer has recently returned to the US market with its own subsidiary based in Valhalla , New York .
“ We are extremely pleased to welcome Chad to our USA team ” says Lucio Lozza , CEO of Vuarnet Inc . “ Chad has a long track record of success in the optical industry with premium sunglass products and shares our intense passion for our iconic brand as well as our commitment to serve the independent optician with the highest quality sun protection . 2015 was our first year back in the USA and bringing back the Glacier , the iconic 002 style and new premium handmade acetates has been an amazing experience .
Vuarnet is perfect for the needs of the modern consumers , wanting genuine , original , quality sunglasses that really make a difference in their lives . Not just a brand and a marketing story , but the ultimate performance , clarity , protection that only our patented mineral polarized glass can offer ."
LAUNCH OF OUR CHILDREN ’ S VISION CAMPAIGN
Global Optometric community invited to help stem the dramatic impact of myopia Optometry Giving Sight was pleased to co-host the official launch of the Our Children ’ s Vision Campaign at the Australian Consulate in New York .
This new global campaign has been initiated by the Brien Holden Vision Institute and the Vision for Life™ fund , created by Essilor . It seeks to bring together governments , development agencies , the private sector , eye health practitioners and communities with the goal of screening 50 million children worldwide for vision impairments by 2020 and creating access to appropriate services for those who need them .
Optometry Giving Sight has been pleased to work with CooperVision , VSP , Marchon , Essilor , Alcon and our optometric network partners Vision Source , FYidoctors , Eye Recommend and OSI to support child and school eye health projects in India , Tanzania , Cambodia , China , El Salvador , South Africa , Mexico , Haiti and Australia . They hope more companies and individuals will add their financial and in kind support to the campaign .
Other funding partners include leading sunglasses brand Revo , through the ‘ Buy Vision Give Sight ’ initiative . The campaign is endorsed by the World Council of Optometry and the International Council of Ophthalmology . To date , 34 international and national
organizations have joined Our Children ’ s Vision .
Members of the optometric community who are interested in learning more about the campaign and how to get involved are invited to contact Optometry Giving Sight – ogs @ givingsight . org . More information can also be found on their website or at www . ourchildrensvision . org
Optical Prism | July 2016 45