of expressive colours and wearable shapes that
are “sure to make even the most discerning fashionista excited about their eyewear.”
“Today’s children are conscious about their style
and want their eyewear to reflect their personality,”
she says.
Tura's new Ted Baker B947 frames for boys and
B948 model for girls both incorporate retro styling
with modern details, Tura says, while the Kate
Young K903 style for girls and K902 frames for
boys offer a “geek chic retro-inspired look.”
Also for the youngest patients, NanoVista
frames are now available in North America
thanks to Plan B Eyewear, which has acquired
the brand's North American distribution rights.
NanoVista frames include a unique “two-in-one”
headband fixing system that allows the frame to
go from normal temples to a comfortable headband, allowing for better security during active
play, Plan B says.
“Made from Siliflex, these frames are nearly
indestructible and guaranteed to last.”
The new oio OT68 for girls and OT66 for boys both
draw inspiration from camouflage prints. Each of
the frames are both lightweight and sturdy.
Luxottica, meanwhile, has added several new
frames to its Dolce & Gabbana kids' collection
for 2016.
Also this summer, Marcolin Eyewear has expanded
its Guess, Harley Davidson, Skechers and
Timberland kids/tween collections.
They include the DG 3202, which are decorated
with a floral motif inspired by the Mama’s Brocade
theme that was at the heart of the Dolce & Gabbana
autumn/winter 2015-16 women’s catwalk collection, and the DG 3205, which are square-shaped
frames that boast mimetic print in matte finish
and are characterized by the interiors of red,
blue and hunter green.
The new Skechers frames feature “brand-driven
designs with unique styling, colours and details
that are important to today's kids and tweens,”
Marcolin says.
“Bright colourations and expressive graphics
decorate each design, capturing the fun lifestyle
of the brand's DNA.”
For younger kids, United Kingdom-based Zoobug
London has added a new one-piece Rubber Flex
“Active” line to its eyewear collection for children
just in time for back-to-school season.
The line includes four ophthalmic styles in a new
versatile modern rubber material, which “brings
a completely flexible, virtually indestructible
option into the Zoobug collection.”
The new specs, which Canadians can purchase
online, launched in June, along with a new
handmade acetate “Fashion” collection for
children aged 0 to 12 and a TR90 ultralight
“Everyday” collection for kids under age four.
20 Optical Prism | July 2016
Modern Optical has introduced six new styles to
its Modz Kids collection. Each of the new frames
“infuse fun and colour, often into quasi-grownup designs.”
The new models include: Amuse, unisex rectangular-shaped frames that feature a pop of colour;
Funny, stainless steel frames for girls that are highlighted by fresh neon hues; Kickball, stainless
steel rectangular frames for boys that boast sporty
accents on the TR90 temples; MVP, which feature
180-degree spring hinges for added durability;
Scout, which boasts clean lines and sporty accents;
and Sugar, handmade zyl frames that offer a girly
cat-eye shape accented with soft colours.