Joomag Presentation | Page 3

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GO Digital With Joomag

Here at Joomag, we want to take the publishers to the next level of success and introduce to Digital Interactive Magazines. Those are designed for convenient interaction between readers and the magazine, not just for oneway content delivery. Recent research showed that the reader engagement with a digital interactive magazine is more than five times greater than with a similar one without interactivity.

Digital Interactive Magazines also encourage readers to interact for access to additional content. For example by clicking to play content in the form of video, slide shows, and flash animation or by registering online for membership in a fan, professional or special interest group.

The higher engagement rate is, the more readers are encouraged to share their thoughts on the magazine’s content through social media tools. This leads to more readers, stronger revenue generation opportunities and better brand awareness.