insideKENT Magazine Issue 28 - July 2014 | Page 139

The Maserati is a beautiful and almost mythical
creature, like a unicorn. They tend to be rarer
than the more obvious luxury cars, so when
you see that distinctive trident in a car park or
passing you on the road, it feels very special.
And rightly so!
When you see a Maserati, you are instantly aware
that you are in the presence of a truly powerful
and awe-inspiring machine, and that the person
who owns it is almost certainly one of the coolest
people on earth, in a way that is unattainable to
most mortals. Nobody tells you, it is just
instinctively inferred; you have to be exceptional
to own a Maserati.
Incidentally, I rather love that trident logo – it
couldn't be more apt. Poseidon, the Greek God
of the sea who famously had a trident as his
weapon, was also known as the ‘earth shaker’
and ‘tamer of horses’. Two turns of phrase that
suit Maserati and their whole car design ethos,
down to the very ground that they shake!

The Maserati Ghibli is definitely a ground shaker,
and yet it does not need to brag; it does not
need to yell "look at me!" It simply goes about
being amazing, and making whoever is driving
it look and feel equally amazing.
Having been in existence since the 60s, the
motoring world has seen three distinct
incarnations of the Ghibli,