A New Way to a New Home
I
n the world of real estate, you may feel as if
there are only a few major players to choose
from when you’re buying or selling a home.
Fortunately, there are smaller, more nimble
and responsive real estate brokerage firms
out there that can not only save you money
on fees, but are better positioned to take
advantage of fast‑changing market conditions.
IKB Real Estate is one of those companies.
Started by Ian Black in 2014, IKB currently
has three agents representing the Greater
Pittsburgh area. The agents work individually
with clients, but coalesce into a group for
unique situations. The result is a sleek,
responsive unit that saves money for clients.
“I wanted to be able to run an atypical firm,
something that was fulfilling a niche desire
for our clients,” Black said. “And we do that by
taking advantage of the digital age and doing
everything we can with technology to present
homes to our clients. Our expertise in this area
allows us to forego charging extra fees for
services, which saves our clients money in the
end.”
With IKB, clients get a more personal
touch from their agents. Agents come to you
wherever you may be to move the process
along for buying or selling your home. And
because IKB’s agents aren’t beholden to a
“big‑box” agency, their time is spent more on
clients than on other duties often required by
larger competitors.
“By being a smaller, laser‑focused agency,
clients get more from our agents, wind up
paying less for services, and our agents earn
competitive commissions due to the lack of
overhead and high level of efficiency,” Black
explained. “So, because of our approach, we’re
not only growing with our client base, we’re
growing as a company, entertaining agent
resumes on a daily basis.”
And Black’s not joking. Every agent he hires
has solid experience in the real estate business
and a proven record of transactions and
service to clients.
“I’m always looking for agents who are not
only independent people, but who have an
understanding of technology and state of the
marketplace,” Black said. “Buying and selling
real estate isn’t about just putting out a sign
in the yard anymore, it’s about marketing a
property to the right audience every time.
Our number‑one goal is to help people find a
home and we are looking for agents who work
hard to do just that.”
In addition to working with clients to buy
and sell their homes, IKB is also well‑versed
in helping clients buy residential investment
properties and can make life easier for
prospective landlords looking for the perfect
building.
For more information on IKB Real Estate,
go to the website at ikbrealestate.com, where
you can find out more about the company,
its agents and all of the current properties
on the market. You can also call directly at
412.341.1357.
Mt. Lebanon | Winter 2016 | icmags.com 21