GEW Magazine issue 1 | Page 8

Event - CBC 2014

The world’s best creative
startups in 2013

Event – Cleantech Open Global Ideas

CLEANTECH OPEN
GLOBAL IDEAS
The search for this year’s most
innovative clean technology ideas is on

Creative Business Cup 2014

HRH Prince Joachim of Denmark awarding first prize to Teddy the Guardian

First prize:
Teddy the Guardian, Croatia

This is where the world’s best creative startups share ideas, thoughts and
opportunities to unleash their full potential

C

reative Business Cup (CBC)
is a global competition for
entrepreneurs from creative
industries. Every year, the best companies
from each country compete against
each other at the international finals in
Copenhagen in November during GEW.
This year more than 60 countries will be
represented.
CBC attracts investors looking for
opportunities in the creative industries
and is a space where companies can
find new innovative solutions. As Rasmus
Wiinstedt Tscherning, Managing Director
CBC says: “Don’t think what you can do for

entrepreneurs, think what entrepreneurs
from the creative industries can do for your
company and for society.”
Innovation driven by people with creative
skills - creative entrepreneurs - is a major
engine for growth. According to the 2010
European Competitiveness Report, the
creative industries show higher growth
rates than average and contribute to around
3% of the EU’s GDP Moreover, they provide
.
quality jobs to around 6.7 million people
across the EU.
But this is far from their full potential. Studies
show that creative entrepreneurs are less

successful than other entrepreneurs when it
comes to developing a profitable business
model. They often need assistance in
accessing financing as well as mentorship
to teach them basic business skills. Those
who do succeed become LEGO, Disney,
H&M and Cirque du Soleil.
It is also a fact that society must constantly
find new ways to solve its biggest
challenges. Creative entrepreneurs
contribute to innovation not only in their
own industry, but also in all other industries
and traditional sectors become more
competitive when collaborating with
creative companies.

WHO ARE
THE CREATIVE
INDUSTRIES?

Teddy the Guardian is a plush teddy bear with embedded sensors that
measure a child’s heart rate, blood pressure, oxygen saturation and body
temperature. The sensors use wireless technology to send this data to a parent’s
smart phone or directly to a paediatrician.

•
•
•
•
•
•
•
•
•
•
•
•

Advertising
Architecture
Arts & crafts
Design
Fashion
Film, video & photography
Gastronomy
Leisure
Music
Publishing
Radio & Television
S
 oftware, computer game
& electronic publishing
• Toys & Games
• Visual & performing arts

“The Creative Business Cup experience motivated us, as team, to adopt and
apply creativity as an approach to every aspect of business development the
company has been experiencing. CBC does make you aware of the world’s most
creative projects, challenges you to offer the best your business has got to offer
and lets you discover new aspects of the industry.”
Ana Burica, co-founder of Teddy the Guardian/Iderma, Croatia

Second prize:
Kinematics, Germany

THE INTERNATIONAL JURY 2014
•  imone Brummelhuis (The Netherlands),
S
Entrepreneur & Advisor, The NextWomen.
•  my Cosper (USA), Vice President/Editor in
A
Chief, Entrepreneur magazine.
•  nikken Fjelberg (Norway), co-founder and
A
Strategic Director at Superblaise.
•  dward Jung (USA), founder, Intellectual
E
Ventures.

WHAT IS CBC?
CBC is unique. Its global network and marketplace
allows creative entrepreneurs to scale their business
concepts, connect with investors and partners and
boost their potential by bringing them all together in
one worldwide competition.
Although CBC supports the most talented creative
entrepreneurs all year round, the focus is the annual
competition which starts with each participating
country selecting their best creative startups. In

Page 8

GEW Magazine

• ndrek Kasela (Estonia), investor.
I
•  tiven Kerestegian Ganarillas (Chile), Senior
S
Manager, LEGO.
• ulie Meyer (UK), Chairman & Chief
J
Executive, Ariadne Capital.
•  åkan Nordkvist (Sweden), Head of
H
Sustainability Innovation, IKEA.
•  lemsah Ozturk (Turkey), Chief Happiness
A

partner, Sisters Capital.
Officer, Serial Entrepreneur, 41!29?.
•  ei Tong (China), Vice President of Mergers
M
•  lavia Simon (Brazil), Head of Consumer
F
& Acquisitions and Strategy, Walmart.
Marketing, Google.
L
•  hristian Stadil (Denmark), owner, Thornico •  iz Wald (USA), Vice President International,
C
Indiegogo.
A/S.
T
•  aniela Terminel (Mexico), Vice President for • ed Zoller (USA), Director, UNC Center for
D
Entrepreneurship & Senior Fellow, Kauffman
EMEA, Endeavor.
Foundation.
•  alla Tomasdottir (Iceland), founder & lead
H

November, these national champions compete
against each other in Copenhagen for the title of
World’s Best Creative Entrepreneur.
Naturally, the finals attract a large and diverse group
of entrepreneurs, organisations and policymakers
who can participate in workshops, be inspired, meet
investors and attend the CBC award show.
CBC is designed to lift the entire ecosystem for
creative entrepreneurs by helping them to grow their
businesses globally and to unleash the full potential
of their innovative solutions in all industries. It’s a
global movement supported by investors, media,
organisations, policymakers and governments

around the world. The international finals are a
feature of GEW, as Thom Ruhe, previously Vice
President of Entrepreneurship, Kauffman Foundation,
USA and CBC jury member 2013, notes:
“There are over 35.000 events happening in 140
countries during GEW. There are about five that are
marquee premier events, and this is one of them.”

Learn more and get involved a
www.creativebusinesscup.com
92% of last year’s participants
recommend the CBC to others

Kinematics and HRH Prince Joachim of Denmark
in an enthusiastic conversation
Promotional Feature. © Copyright (2014) of Watershed Media Ltd.

• Dhakshinamoorthy “Dash” Balakrishnan
(Malaysia), venture catalyst and founder of
StartupMalaysia.o ɜ