FTW (For The Win) | Page 8

PR = R+R+R+R Why was the student afraid of the y-intercept? She thought she’d be stung by the b. Lost already? You’re not alone. As professional communicators, we rarely encounter math problems – let alone corny math jokes. But, contrary to the notion that we public relations people are terrible at math, as humans, we inherently learn and work more efficiently with formulas, rules and reminders. We rely on formulas to solve and analyze many of our problems, we rely on rules to help us set boundaries and we have reminders to help keep us on track. So, it’s no surprise that, for us, the definitio