Franchise Update Media 2017 Media Kit - Multi-Unit Franchisees | Page 5

Multi-Unit Franchisee Target Audience

Our Multi-Unit Franchisee programs , tools and resources encourage growth personally and professionally .
Franchise Update Media is the trusted industry resource for content , programs and curriculum to help multi-unit franchisees learn , grow and be inspired . Our multi-media product line offers a variety of learning tools multiunit franchisees can utilize — any time , anywhere .
The Multi-Unit Franchising Conference is the only event of its kind that focuses on business issues critical and relevant to franchisees today . The country ’ s leading multi-unit franchisees , franchisors and suppliers come together to share ideas , exchange information and opinions and do business together . The exhibit hall is the central meeting place for multi-unit franchisees to explore new brands and supplier services as well as mingle with other multi-unit franchisees .
Published quarterly , Multi-Unit Franchisee Magazine provides continued learning for multi-unit franchisees . Each issue features targeted content important to franchisee growth , featuring real-life experiences from successful franchisees . Multi-Unit Franchisee Magazine is the only industry publication to focuses solely on topics of importance to multi-unit franchisees . Available in both print and digital editions .
Our Multi-Unit Buyer ’ s Guide , published annually , provides a comprehensive overview of brands looking for multi-unit franchisees .
Our Customized Email Blasts are a great way to reach multi-unit franchisees . Keep your brand in front of multi-unit franchisees by putting your message directly in their inbox .
Franchising . com is the largest content site in franchising . We are known for our press room which is syndicated with hundreds of news agencies and our social media links will help build your social following . Franchising . com will attract both single and multi-unit franchisees to your brand .
Multi-Unit Franchisee Sponsored eNewsletters provide a great opportunity to grow awareness to your brand and get you in front of multi-unit franchisees .
We asked multi-unit franchisees where they find other franchise concepts .

Trade Shows 58 %

Trade Magazines 50 %

Personal Experience with a Brand 47 %

Referrals from Associates 47 %

Note : Multiple answers per participant possible . Percentages added may exceed 100 since a participant may select more than one answer .
We asked the same franchisees to tell us how they use the Internet in their decision to consider other franchise concepts :
Use the Internet to research new brands

92 %

Multi-Unit Franchisees
Our products provide the opportunity for your brand to reach your multi-unit franchisee prospect with the media they use to find and research new franchise brands and supplier services .
We understand the multi-unit franchisee , what they ’ re looking for , how they find information and we have the products to deliver your message !

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MediaKit 2017