Supplier Spotlight:
CASE STUDY: GROWING STEADY
D
airy Queen franchisee Dan that they are looking to increase
Byrne speaks of his life ex- revenue by $100,000 in one year.
periences with more pas- A big contributor to that growth
sion than most. “It’s in your blood,” will be the DQ Bakes! Program,
he says. “I love getting up every introduced last June, adding hot
morning and making a difference sandwiches, snacks, and desserts
in my business.”
to the menu. “I think it’s going to
Byrne, a franchisee for 32 years, be phenomenal,” he says.
began his career at Dunkin’ Donuts
Byrne’s relationship with Direct
and Baskin-Robbins. After building Capital began in 2010, when he
his first Baskin-Robbins in Florida first started seeing Matt Goyette,
20 years ago, he sold it 5 years vice president of major accounts
later to move into the Dairy Queen for Direct Capital, at conferences
brand. And for the past 15 years, and expos. When he moved into the
he’s been the owner of
Dan Byrne
two Dairy Queen stores
in Florida—one of which
Direct Capital helped
him acquire.
When Byrne was
ready to expand, he went
searching for his next location, which turned out
to be in Ormond Beach,
Fla. He knew the franchisee and wanted to see if
he could help buy him
out. Before making any
commitments, however,
he needed to see the
volume and variables.
He soon realized that
the store was “critical
and inconsistent,” and
bought it only after negotiating Ormond Beach location, he looked
down the price.
to Goyette and Direct Capital for
Looking to keep the business help with financing that acquisition,
in the family, he put his daughter and he’s been working with Direct
Angela and son-in-law James in Capital ever since.
charge. “And the rest is history,”
Relationships are important to
he says. “The community already Byrne. “We’ve formed a nice workloves them.” So much so, he adds, ing relationship for this store and
projects in the future,” he says. And
the client relationship managers at
Direct Capital agree. They’ve greatly
enjoyed the relationship they’ve
built with Byrne.
Timothy Amero, senior franchise
client service manager, says, “We’re
pleased to have had the opportunity to provide the financing Dan
needed to acquire the Ormond
Beach Dairy Queen location. Dan’s
extensive knowledge, energy, and
passion for the Dairy Queen brand
is unmatched.”
Because Direct Capital’s process is “seamless and painless,” says
Byrne, when he opens
his next location, a Dairy
Queen/Orange Julius in
a Florida mall, he’ll be
looking to Direct Capital
again. “I’ve been able
to turn stores into gold
mines for over 20 years,”
says Byrne, “This could
be a home run.”
He said that with all of
the great things happening in the world of Dairy
Queen franchisees, he’s
thrilled to be a part of
it all—and to know his
financing partner will
be there with him.
“I can’t say enough about the
job Direct Capital has done for us,”
he says. “I’ve been around a long
time. I’ve worked with the best and
the worst. To be able to pick up the
phone and call your lender... that’s
a relationship.” ■
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